Health & Beauty
- • Modeling of sales/returns for each drugstore to minimize returns on promotions
- • Modeling of department store sales to optimize direct mailing initiative for high-end fragrances and skin creams
- • Customer profiling and targeting for each product line
Eyewear & eye glasses
- • Creation of a comprehensive database of all ODs and ODDs in Canada
- • Competitive market share estimation at micro-level
- • Assessment of target clientele for different product categories at micro-level
- • Sales territory realignment
Heavy Machinery & Tools
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales territory
- • New strategy for branch opening
- • Online decision support system
Industrial Maintenance, Repair & Operation
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales territory
- • New strategy for branch opening
- • Online decision support system
Material Handling
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales territory
- • New strategy for branch opening
Insurance and Financial Services
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales agency
- • Analysis of agent specialization allowing for the best penetration strategy by agency
- • Online decision support system
Auto Parts
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales territory
- • New strategy for branch opening
- • Online decision support system
Truck Parts
- • End-user client analysis
- • Industry penetration reports and identification of target clientele
- • Identification of prospects for each sales territory
- • New strategy for branch opening
- • Online decision support system